Overprinting Vs Plain Mail: Making The Right Choice For Your Campaign

Overprinting Vs Plain Mail: Making The Right Choice For Your Campaign
Despite the huge role the Internet plays in the way people do business in 2020, postal mail still has pivotal importance in many sectors. In the financial year 2018/2019, the Royal Mail delivered 10.3 billion letters, a lot of these being business correspondence. Why has postal mail retained its popularity deep into the digital age? Perhaps this is because, for charity direct mail, mail order businesses, utility providers, print and office stationery suppliers – among many others – it continues to deliver an excellent return on investment.

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